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September 21, 2009

How Ed Norton Started the Maasai Wilderness Conservation Fund

World Savers

by Beata Santora

There are strong models on how global travel industry can sustain and develop local partnerships, said Norton. One such positive example is from Norton's own life. He first traveled to Kenya 10 years ago to visit family. His experience at Campi Ya Kanzi was eye-opening. It was completely sustainable and provided a singular experience, while investing in local communities.

Norton's involvement led to a 10 year relationship with the organization, leading to the formation of the Maasai Wilderness Conservation Fund.

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