Arts + Culture

The Olympics Effect

by Bob Payne

Atlanta, Summer 1996:
The Free Market Olympics

Going for gold:The Atlanta Games were not one of the more stellar performances in Olympics history. As in L.A., the organizers in Atlanta were dedicated to hosting on the cheap—raising so much sponsorship money that we almost expected to see athletes passing a Coca-Cola bottle instead of a torch. And, considering the general mess made of logistics, not knowing which way to run with it.

Tourism legacy: At a cost of $1.7 billion, virtually all of it paid from private sources, the Games at least proved financially solvent. The Atlanta Braves baseball team now plays at what was originally the Olympic Stadium; should you visit Centennial Olympic Park (pictured), get someone to show you where the bomb went off.

Results: Did not finish. We knew what the world thought when the president of the International Olympic Committee, who traditionally ends the event by calling them "the best Games ever," couldn't bring himself to do it.

NEXT: Bunch of squares >

previous | next
4 of 13 | 1 | 2 | 3 | 4 | 5 | ... 13
Information may have changed since date of publication. Please confirm details with individual establishments before planning your trip.



I understand and agree that registration on or use of this site constitutes agreement to its User Agreement, Privacy Policy, and Mobile Terms and Conditions.

iPhone App:

Create personalized postcards out of your favorite travel photos!

Learn More ›
Subscribe to our free RSS feeds:

Get the latest destinations picks, hot hotel lists, travel deals and blog posts automatically added to your newsreader or your personalized homepage.

Learn More ›


Special Advertisement

Contests, Sweepstakes & Promotions