Design + Architecture

Fashion Hotels

by Concierge.com staff

Missoni Hotel, Edinburgh

Edinburgh is many amazing things, but fashion destination it ain't. So Italian label Missoni's decision to open its first hotel here in June 2009—spearheading a global charge into South Africa, Oman, Kuwait, and Brazil—came as a bit of a surprise. (We'd guess there was some appeal to being a big fish in a small pond.) The hotel's six-floor modern sandstone building on the corner of the historic Royal Mile and George IV Bridge rubs shoulders, rather brazenly, with the Old Town's narrow medieval town houses. You'll see the brand's trademark vivid stripes and zigzags throughout the public spaces and 136 guest rooms, in geometrically patterned artwork, jewel-tone bedspreads and upholstered chairs, black-and-white floral rugs and drapes, and even a seven-foot-tall reel of yarn in the lobby. Judicious doses of neutral shades help prevent sensory overload. Fourteen rooms are housed in an adjacent older building, but with the exception of the Lawnmarket Suite—accessible by a spiral staircase—they are not worth booking. A hip little lobby bar and Cucina, an Italian restaurant, complete this most stylish addition to Edinburgh's hotel scene.—Nicola McCormack

What to pack: Keep it neutral, and absolutely no patterns—otherwise, you'll clash with the decor.

Missoni Hotel
1 George IV Bridge
Edinburgh, Scotland
Tel: 44 131 220 6666

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Information may have changed since date of publication. Please confirm details with individual establishments before planning your trip.

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