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East, Hamburg

31 Simon-von-Utrecht-Strasse
St. Pauli
Germany 20359
Tel: 49 40 309 930's insider take:

A designer-duds crowd fills the multi-leveled space at the East hotel, in an unassuming street right off the main drag of the Reeperbahn. Designed to within an inch of its life, East has huge, suggestively shaped design elements protruding everywhere and a Clockwork Orange –style "milk bar" with what appears to be a ceiling full of teats hanging overhead, and an open dining area located one dramatic staircase below. Cocktails are the main trade here; try the East Beauty (saki, plum liqueur, aloe vera, "special East syrup," and pineapple).

Information may have changed since the date of publication. Please confirm details with individual establishments before planning your trip.