LOOKING FOR LISTS FROM OTHER YEARS?
200 Lavaca Street
Tel: 512 542 3600
Fax: 512 542 3625
Instead of embracing Lone Star iconography like so many other local institutions (either ironically or otherwise), the aggressively urban W lives by an anything-but-Western imperative. Apparently that also means anything goes. Various design elements feel Asian (scarlet floral wallpaper), classic (deeply coffered ceilings), and retro (the lobby bar's shelves of LP albums and a McIntosh stereo system with turntable and reel-to-reel player). Though occasionally jarring, this mashup adds a giddy freshness. The 251 guest rooms provide more coherent comfort, with shades of gray setting off bold strokes of color such as an arrangement of turquoise glasses under a spotlight or a red serpentine banquette beside the picture window. In addition to the good looks there are some brainsthere's a recycling sorting system, and on the bedside, a box of chargers for most any device. The hospitality is authentically Texan, with staff oozing attentiveness. The restaurant, Trace, has a "cuisine with a conscience" menu that emphasizes locally produced ingredients. Along with cauliflower foam and a crispy bone marrow salad are good meat selections (this being cattle country), including red-wine-braised short ribs and rib-eye with wild mushrooms.
Which room to book: The mid-priced Fabulous Rooms, with wraparound windows that showcase the pride of AustinLady Bird Lake.
Information may have changed since date of publication. Please confirm details with individual establishments before planning your trip.