Tube: Oxford Circus
Tel: 44 207 636 7700
Concierge.com's insider take:
This gigantic, frenetic store evolved a few years ago from behind-the-times high-street retailer to directional innovator with the mostest. Not only is it first with the couture knockoffs, Topshop sets its own trends, thanks to the eager, fresh-from-fashion-school talent this company is smart enough to hire. In addition to novel enticements for postteens—who go all the way up to at least their late 40s—the store now includes an ever-growing vintage department, a hot maternity line, and even collections from top designers (such as freeform pattern dresses and tops from 1960s textile impresario Celia Birtwell). There's also a personal-shopping service that delivers (in both senses). Best of all, the prices are little short of miraculous—even dollars seem to go pretty far, especially at sale time.
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