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Virginia, London

See the London Guide ›
98 Portland Road
Notting Hill, W11
Tube: Holland Park
Tel: 44 207 727 9908's insider take:

"Treasure trove" is a term bandied about all too often when it comes to vintage shops, but Virginia deserves it more than most. The presentation of exquisite women's apparel, dating from the late 1800s through the 1930s, is as impressive as the clothing itself. Downstairs has the air of a fine lady's boudoir, with fragile pieces in lace and chiffon, and tiny beaded shoes in white leather—left as if their owner might sweep back in at any moment. Upstairs is all about impact and drama, with sequined or beaded evening dresses and colorful gowns. You won't find any bargains here, but if you're looking for an original piece that will hold its own on the red carpet, beat a path to the door.

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