Concierge.com's insider take:
At this market, elaborate designs are knotted into gorgeous rugs. Keep an eye out for the striking handmade Berber carpets as well as those made with naturally dyed wool. A souvenir here will set you back a few thousand dollars, and no matter how much you bargain, you can probably snag a better deal in Meknes, Medelt, or Azrou. If you do make a purchase, you might consider lugging the rug to the post office personally, rather than trusting the merchant to mail it to you.