Concierge.com's insider take:
The talented designer Virginia Figueras was behind De Las Letras, located in the center of town on a typical curved-corner city block. Not overgimmicked, the 103 tricolor rooms have deep-rust walls, black chairs, and pure white bed linens, which suit the tastes of the hip young crowd who tend to stay here. Rooms on the upper floors are in the domes that crown the building, overlooked by a roof terrace. There's a spa and gym, plus a restaurant and bar, and comforts include a pillow menu. De Las Letras' popular sister, the Bauzá on Calle Goya, was also designed by Figueras.