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Rue de la Liberté Shops, Guéliz, Marrakesh

Morocco 40000's insider take:

Rue de la Liberté, which bisects Avenue Mohammed V in Guéliz, is home to a high concentration of the new town's chicest shops. Attika Chaussures sells well-made women's (and some men's) shoes, most of which are knocked off from the latest models from top designers. Priced at about $75, the TODs-like driving shoes and loafers in a vast range of colors are a huge hit. The place is usually packed with aggressive European buyers so don't be shy (34 Rue de la Liberté; 212-24-43-64-09). Nearby, look for hand-embroidered linens and a huge range of striped woven cloth in brilliant hues and organdy in pastels that can be fashioned into custom-made curtains, tablecloths, or place settings at Scènes de Lin (70 Rue de la Liberté; 212-24-43-61-08; Other addresses to note include: quality leather goods—wallets, bags, briefcases, luggage, jackets; suede shirts and skirts—at Place Vendome (141 Ave. Mohammed V; 212-24-43-52-63); Moroccan pottery, perfume bottles, tea glasses, prints, paintings, lanterns, and much more at L'Orientaliste (15 Rue de la Liberté; 212-24-43-40-74); and three levels of African and Indian furnishings, fabrics, carpets, and artifacts at Darkoum (5 Rue de la Liberté; 212-24-24-67-39). For an afternoon pick-me-up, look to Jeff de Bruges for the best chocolates in town (17 Rue de la Liberté;, pastries at Al Jawda (11 Rue de la Liberté; 212-24-43-38-97;, or Kechmara for lunch.

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Jeff de Bruges, rue de la Liberte Marrakech

Beware of prices. Last week we paid treble what we pay in France for the same bar of chocolate. Kept the chocolate in the Hotel safe and rationed it! La Terrasse... more