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South Beach
Miami Beach , Florida
Tel: 305 695 3100
Tel: 800 697 1791
Concierge.com's insider take:
Hotel pools in South Beach can feel like a lifestyle rebuke: You, dear guest, are ten years too old, several million dollars too poor, and countless crunches short of a six-pack. One look around the Shore Club's huge outdoor area—which includes two pools, a hot tub, and enormous lounging beds—will make you wonder: Who are these people drinking Champagne poolside on a Tuesday afternoon, anyway? While the Delano created the mold for what a too-cool Miami hotel should be, the Shore Club, run by the same management group (now sans founder Ian Schrager), charged into the vacuum in 2002 when its cousin's hype wore thin. It's not so new anymore, either, but the Shore Club attracts a sexier, younger (and arguably less sophisticated) crowd, and it's mostly for this reason that you'd choose to stay here: This is your VIP pass inside a music video. Abetting that cause are the outposts of Nobu and Skybar, the alfresco DJ-driven tunes at night, and all those dusky nooks in the garden area. The service is surprisingly sharp and friendly (for Miami Beach); the rooms themselves, 324 in all, are exercises in Miami's cold, hard lines and modern materials. They look good, but they're hardly spacious, and suffer at times from style over substance. For instance, the shower areas are enclosed in floor-to-ceiling glass but invariably drain incorrectly and make the floor sopping wet. All the more troublesome after all that Champagne.
Sponsored description:
Designed by famed British architect David Chipperfield and landscaping inspired by the rich intense Matisse-inspired colors of the Jardin Majorelle in Marrakech, Shore Club is a hotel in South Beach that features a landmarked Art Deco lobby conceived as a calming transition to the labyrinth of gardens with secret passageways, alcoves and a succession of different outdoor 'rooms'. Anchored by the original polished terrazzo floor, this radiant space features a lit metal wall mural and white sheer curtains surrounding columns that are internally illuminated with colored light. The elegant furnishings are an eclectic mix evocative of global marketplaces-including relaxed sofas, tufted floor cushions, antique plantation chairs, stools imported from Italy, hand-woven tribal rugs, large patterned throw pillows from Kenya, Turkish bronze tray tables, and modern Italian polished stainless steel and white glass side tables mixed with antique hand-hammered silver metal tables. Shore Club was the first hotel on South Beach to earn its Green Lodging One Palm Certification from the State of Florida.
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