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Concierge.com's insider take:
You've window-shopped along Via Condotti, your credit card has wilted, but your spirit's willing. So where do you turn? Rome's city center stock houses won't always have the outfit you're dreaming of, but a rifle through the rails at Il Discount dell'Alta Moda may turn up some heavily reduced Prada, Miu Miu, Gucci, or Roberto Cavalli. Gucci bags are the main draw at sister store Il Discount delle Firme, along with significant markdowns on Alberta Ferretti, Versace, and others. The discount is generally 50 percent, rising to 60–70 percent during sales.
Il Discount dell' Alta Moda
16A Via Gesù e Maria
Spanish Steps
Rome
00187
Tel: 39 06 361 3796
Il Discount Delle Firme
27 Via dei Serviti
Barberini
Rome
00187
Tel: 39 06 482 7790
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